Marketing

Why SEO is Considered as an Effective Digital Marketing Strategy?

AIntelligence
April 2, 2019 No Comments
 What according to you would have induced many of your clients to choose you over others? Your exceptional service? Well, that is definitely a strong reason, but how would your clients know about it? People these days are internet-freak and like to research about almost everything on the internet before making the final purchasing decision. When such people look for the products or service on
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Marketing

5 Reasons You Need a Digital Marketing Consultant For Driving Business Growth

AIntelligence
March 14, 2019 No Comments
 Ever since people are captivated by the flux of technology and the Internet, online platforms have become the most effective way to display advertisements. This is what comprises digital marketing. Today’s digital marketing is more comprehensive, connected, and transparent than ever before. Since running a company itself requires a lot of hard work, it becomes difficult for many to take
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Hospitality•Technology

Why CRM Is Considered As The Backbone For Any Hotel Business?

AIntelligence
February 13, 2019 No Comments
 So, until and unless you live in the caves, you would know that customer satisfaction is the key to any successful business today. And, looking at the travelers these days who are increasingly becoming more price sensitive, less brand loyal, and more sophisticated, hotel industry needs to batten down the hatches with an effective customer relationship management software and other essential
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Hospitality•Marketing

Are you (as a brand) investing in Social Media the right way?

AIntelligence
January 8, 2019 No Comments
 Brands often jump through hoops to get their name out there. With so much noise and barrages of voices speaking to a customer, often times the message is lost. In the meme era that we have catapulted into, social media can spell a difference between life and death of any business. Apple is Apple because of social media. Levis is Levis because of social media. Celebrities communicate to their
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Hospitality•Marketing

4 Ways to grow your Digital Marketing Agency and increase Profits

AIntelligence
December 12, 2018 No Comments
 Running a digital marketing agency is not a child’s play. It takes a lot of creative thinking and drive to float and transform a startup. It is said 4 in every 5 start-up fail. Many ambitious agencies have a jolting start but are squashing waters along the process. Under the guise of real work, they die a slow death. So here’s ready primer on how to grow your digital marketing agency and
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Reading time: 2 min
Technology

Technological Solutions for Hospitality and Travel Industry

AIntelligence
December 5, 2018 No Comments
 Digital transformation trends are currently profusely visible in several industries like medical, banking, media, and entertainment. However, the trade that was shaken the most, or has been virtually turned on its head, is the hospitality and tourism industry. This is because travel and hospitality industry was the earliest adopter of tech and digital reformation. Hotel management system has
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Hospitality

What is the Scope of Hotel and Hospitality Management Software (HMS)?

AIntelligence
October 8, 2018 No Comments
 Is hotel management software (HMS) a real deal or just a flash in the pan? Does it benefit to install a hospitality management solution? In this piece, we will peel layer by layer the skins of confusion and look at the pulp of the matter. We will try to understand the pros and cons of HMS. Technology has completely integrated and mixed with the hospitality business. It continues to evolve an
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Marketing

Do you have a counter-productive hotel marketing strategy? Find out here!

AIntelligence
September 25, 2018 No Comments
 The hotel industry is a competitive domain and many hotels break the bank. Many hotel names never see the light of the day. They die down even before they even grow. Alternatively, there are certain hotels that manage to stay afloat. However, they are far from being a familiar brand. What makes them really stand out and brand themselves with such brevity and grit that it raises guest’s tra
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Data Protection•Hospitality

Everything You Need To Know About GDPR’s Impact on the Hospitality Industry

AIntelligence
July 12, 2018 No Comments
 There is a storm over GDPR (General Data Protection Regulation). A lot of misconception surrounds the applicability and adjudication of GDPR, especially in the hospitality business. In this article, we’ll uncover the most common misconceptions and debunk the myths shrouding this strict directive. Firstly, it is a commonly held belief that GDPR only envelopes the hotels, motels or resorts o
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Reading time: 3 min
Data Protection

Educate your staff on the key requirements of the General Data Protection Regulation (GDPR)

AIntelligence
July 6, 2018 No Comments
 GDPR (General Data Protection Regulation) came into effect on the 25th of May 2018. It has already had a disruptive impact on some organizations which have faced a barrage of cases for claims for Data Breach. To help you and your customers understand the nuances of GDPR we bring you an APMG accredited eLearning to cater to some key topics, like Data Breach, Lawful Basis of Processing, Intern
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