What if you invest a high chunk of money in ads, copywriters, and brand consultants only to find out that Google is telling you, and your potential customers, that you suck?
You keep searching the internet marketing hacks online and start beginning with the marketing primers- search engine optimization, high-converting copywriters, pay per click ads, and much more. But, despite poring through the long articles on “how to pro internet marketing” and putting all efforts into adopting those tips, everything seems useless when you are bombed with bad online reviews.
But relax, as there are still ways to fix your bad online reputation in just four easy ways.
Face the Truth- Do you Really Suck?
It definitely hurts when a customer gives negative feedback about your products or services, and then burden you more by putting it online. You know how hard you work to provide quality to your customers which they don’t.
Sometimes there are frustrated people who would say negative about you probably for no reason.
But it’s possible that they may have faced a real negative aspect of your company.
Many businesses choose to brush off such reviews instantly. Of course, not all the reviews are accurate, but as a reliable brand, it’s not a smart step to ignore them. By racking up negative reviews, you might end up losing out on cold, hard cash.
When receiving such reviews, evaluate if they are valid. And, if they are, it’s time you start taking appropriate action.
For the Sake of Reputation, Take Action!
Bad reviews don’t vanish on their own. Whether it’s a real issue or from a jaded individual, be wise on your part and respond to each of them. When something is threatening your company’s online reputation drastically, it’s best to approach directly.
All you seek is damage control and rebuilding your reputation. But, make sure you take an approach to the negative reviewer cautiously.
Try Resolving the Matter Privately
You would not benefit anything by ignoring the bad online reviews. You can leverage it for the greater good of your own. A public forum is not always the right place for resolving such conflicts. Rather than presenting your conflict resolution for all to see, try engaging in a private call with your upset customer.
Don’t start your conversation with the aggression you may have because of the negative feedback. Let unhappy customers express themselves. Authenticate their issue, and then do every possible and reasonable thing you can do to win them back over.
Give Ease of Sharing Love to Your Happy Customers
By making your potential customers see how many fans you have is a brilliant way of marketing. There is a reason why some companies have a pool of positive online reviews. The one thing common among all of them is that they make it easy for the customers to give positive reviews.
Work hard with your team to maintain a good image of your brand in the market. Alongside, encourage your customers to share their love for you online. More online reviews bring you another benefit that is backlinks for SEO purposes.
Processing everything accurately to shine in the online world can be a daunting task. Mad Over Social brings its online reputation management services to help all the brands having a tough time with Google. With having the right online reputation management guide on your side, you can make your brand’s reputation hit it big.
